Andreas Waller

Market Entry Strategist | Advisor | Founder & CEO, Waller Global

Andreas Waller is a globally respected strategist and the Founder of Waller Global, a premier international advisory firm helping companies expand into new markets with clarity, speed, and confidence. With over two decades of hands-on experience in trade, sales, and global market development, Andreas is a trusted advisor to executives navigating complex cross-border growth.

Known for his ability to blend sharp commercial instincts with operational precision, Andreas brings a unique perspective as both a trained engineer and MBA graduate. Having lived and worked in Sweden, Germany, and Canada, his career spans Europe, North America, and emerging markets. He has led acceleration efforts, built global channel strategies, and advised organizations through high-stakes international expansion—earning recognition for his deep expertise in diplomacy, market entry, and cross-cultural fluency.

Andreas’s proprietary frameworks and courses are actively used to:

• Upskill executive teams
• Maximize ROI at global trade shows
• Align internal operations for scalable international success
   

He also serves as Chairman of the Swedish American Chamber of Commerce in Michigan, where he plays a key role in connecting European and North American businesses, government stakeholders, and innovation hubs. This position amplifies his ability to open strategic doors for Waller Global clients seeking international alliances, investment, or in-market representation.

In addition to his executive leadership, Andreas continues to work directly with select clients—offering Senior Sales Advisory, boots-on-the-ground execution, and access to his trusted network. 

Core Expertise

• Global Market Entry & Expansion Strategy
• Trade Show ROI & International Sales Enablement
• Strategic Partnerships & Cross-Border Deal-Making
• AI-Powered Risk & Opportunity Planning
• Negotiation, Cultural Protocol & Executive Advisory

Respected by industry leaders. Trusted in over 30 countries.
Andreas helps companies go global—the smart way.
🌐 Fluent in English, Swedish, and German